2019 Rebrand Style Guide
Please reference the list below whenever you’re creating new images for your site. You should find a size for all possible images you’ll need/use.
Image Sizes
- Hero Image: 1600px × 750px
- Full Container Tabs: 1370px × 570px
- Featured Event or News Image: 600px × 350px
- Newsletter BG Image: 1600px × 280px
- Header Image: 1600px × 500px
- Sidebar Image: 600px × Any
- Sidebar Video: 600px × 350px
- Page Block 50/50 Image or Video Preview: 685px × 500px
- Full Width Background Block: 1600px × 600px
- 2 or 3 Col Image Block: 670px × 400px
- Bio headshots: 600px x 600px
- Icons: 84px x 84px
- Recipe Image: 670px x 438px
- Ingredient Image: 670px x 438px
- Video Library Image: 437px x 437px
Font Specifics
- H1 – Futura PT, 700 • 48/60 • Color: #202020 • Margin: 0 0 30 0
- H2 – Futura PT, 700 • 40/50 • Color: #202020 • Margin: 0 0 20 0
- H3 – Futura PT, 700 • 32/42 • Color: #202020 • Margin: 0 0 20 0
- H4 – Futura PT, 700, ALL CAPS • 20/30 • Color: #202020 • Letter-Spacing: 4 • Margin: 0 0 20 0
- H5 (with 40×4 Line) – Futura PT, 700 • 24/34 • Color: #202020 • Margin: 0 0 20 0
- H6 – Futura PT, 700 • 22/32 • Color: #202020 • Margin: 0 0 20 0
- Paragraph Label Text (p.label) – Futura PT, 700, ALL CAPS • 20/30 • Color: #202020 • Letter-Spacing: 4 • Margin: 0 0 20 0
- Paragraph Intro Text (p.intro) – Futura PT, 400 • 26/30 • Color: #585858 • Margin: 0 0 20 0
- Paragraph Text – Futura PT, 400 • 20/32 • Color: #202020 • Margin: 0 0 20 0
- Link Text (Underline on hover) – Futura PT, 600 • 20/32 • Color: #124C1B
- Paragraph Text – Bold – Futura PT, 600 • /
Site Color Values
#202020 | |
#124C1B | |
#91BD45 | |
#F3AD1C |