Cause-related marketing opportunities

Thank you for your interest in becoming a cause-related marketing partner of the Greater Chicago Food Depository. Cause-related marketing partnerships with the Food Depository provide an opportunity to raise awareness of hunger in our community while engaging your employees and consumers to help feed hungry people.

>>Why you should partner with the Food Depository.

The Food Depository values your enthusiasm for supporting our mission of providing food to hungry people while striving to end hunger in our community. In order to ensure that this enthusiasm is sustained, it is important for the Food Depository to understand all activities undertaken for our benefit.

>>Propose your cause related marketing initiative to the Food Depository.

For additional information please call (773)247-3663 or email chicagosfoodbank@gcfd.org.

Cause-related marketing examples

The support of our cause related marketing partners has been invaluable as the Food Depository's services have expanded to meet rising need in Cook County. Here are a few examples of cause related marketing activities.

Baconfest Chicago logo Baconfest: This celebration of bacon brings together more than 3,000 attendees to sample dishes prepared by 100 Chicago chefs featuring, well, bacon. The Food Depository has been named beneficiary for the four straight years. The 2012 fest raised more than $53,000 and more than 2,000 pounds of food for the Food Depository.
Dominick's and ABC 7 Holiday Food Drive Dominick's/ABC7: During the holiday season, Dominick's and ABC7 Chicago partner to collect food and funds while raising awareness of hunger in Chicago. ABC7 news personalities air live reports from Dominick's stores while shoppers are encouraged to give nonperishable items and money. The 2011 Dominick's/ABC7 Holiday Food Drive collected more than $85,000 and 112,525 pounds of food for the Food Depository.
Groupon-Grassroots-stacked-.png Groupon: Groupon has partnered with the Greater Chicago Food Depository through Daily Deals on the Groupon Grassroots charitable site. All Chicago subscribers had the chance to donate $10 to help provide fresh produce to low-income families. To date, Groupon Grassroots has raised more than $28,000 for the Food Depository.
Jewel-Osco logo Jewel-Osco: Every September, Jewel-Osco stores throughout Cook County collect nonperishable food and monetary donations for the Greater Chicago Food Depository and neighborhood pantries. Shoppers have the option to round up their grocery bill to the nearest dollar and donate the difference to help fight hunger. In 2012, the "Give a Little, Feed a Lot" campaign raised more than $144,000 for the Food Depository.
Whole Foods logo Whole Foods Market: Chicago area Whole Foods Markets this past holiday season named the Food Depository the beneficiary of their One Dime at a Time campaign. Customers who brought their own reusable bags got a dime back on their purchase for each bag, which they were then given the opportunity to donate. The campaign raised nearly $20,000 for the Food Depository.